Prologue

Your trust in DNA Solutions / DN-Analytics is paramount. This declaration illustrates our unwavering commitment to safeguarding your personal data, detailing our data handling practices, in alignment with Belgian and European laws, including GDPR.

Data Collection Principles

We collect personal data only when necessary for legitimate business purposes: providing our services, responding to inquiries, fulfilling contractual obligations, complying with legal requirements, or improving user experience on our website. Collection methods include direct submissions (contact forms, email exchanges), automated technologies (cookies, analytics), and information shared during business engagements.

Categories of data collected may include: identification data (name, job title, company), contact details (email, phone, postal address), professional information shared during commercial discussions, browsing data (IP address, pages visited, session duration), and any documents or information voluntarily provided in the context of a service engagement.

Data Retention Policy

For personal data related to financial transactions or contracts, the retention period does not exceed 10 years, in accordance with legal, tax, and accounting requirements. For data collected for marketing or user experience enhancement, the retention period is typically between 1 to 3 years. Inactive contacts are reviewed periodically and removed when retention is no longer justified.

Utilisation of Gathered Data

Collected data serves to: deliver requested services, communicate about ongoing projects, send commercial proposals where consent is provided, respond to inquiries, comply with regulatory obligations, analyse and improve our website performance, and inform you about company news where you have opted in.

We never sell personal data. We do not use automated decision-making with significant legal effects on individuals.

Data Sharing Practices

Your data may be shared with: vetted service providers acting under our instructions (hosting, analytics, CRM tools, email infrastructure), public authorities when required by law, and professional advisors bound by confidentiality. All third-party processors are contractually bound by GDPR-compliant data processing agreements.

Third-Party Sites Disclaimer

Our website may contain links to third-party sites. We are not responsible for their privacy practices or content. We encourage you to review their privacy policies before providing any personal data.

Cookies and Other Identifiers

We use cookies and similar technologies to ensure proper website functioning, analyse traffic patterns, and improve user experience. Essential cookies are required for site operation. Analytics and marketing cookies are deployed only with your prior consent. You may manage cookie preferences via your browser settings or through the consent banner displayed on first visit.

Safeguarding Measures

We've implemented rigorous physical, technical, and organisational strategies to ensure your data's safety, though absolute security cannot be guaranteed. Measures include encrypted data transmission (TLS), access controls based on the principle of least privilege, regular security audits, employee confidentiality commitments, and incident response procedures aligned with GDPR notification requirements.

Your Rights under GDPR

You have the right to: access your personal data, request rectification of inaccurate information, request erasure ("right to be forgotten"), restrict or object to processing, request data portability, withdraw consent at any time where consent is the legal basis, and lodge a complaint with the Belgian Data Protection Authority (Autorité de protection des données).

To exercise any of these rights, contact us at info@dna-solutions.com. We respond within one month of receipt.

International Data Processing

Where data is transferred outside the European Economic Area (EEA), we ensure adequate protection through European Commission adequacy decisions, Standard Contractual Clauses, or equivalent legal safeguards aligned with GDPR Article 46.

Age Restriction Policy

Our services are not intended for individuals below the age of 18. We do not knowingly collect or solicit personal data from anyone under the age of 18.

Amendments to this Assurance

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other operational reasons. Material changes will be communicated via our website or, where appropriate, by direct notification.

Reaching Out

For any question, request, or concern about this Privacy Policy or how we handle your personal data, contact us:

  • Email: info@dna-solutions.com
  • Postal address: DNA Solutions, Leonardo Davincilaan 19, 1831 Zaventem, Belgium